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BEGIN:VEVENT
DTSTART:20241114T230000Z
DTEND:20241115T010000Z
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SUMMARY:Turn Searches Into Sales: Google Strategies for Women Entrepreneurs with Local Businesses
DESCRIPTION:Are you a business owner in the Farmington Valley looking to attract more clients and increase visibility for your services? Whether you're a massage therapist\, nutritionist\, wellness coach\, or running a brick-and-mortar store\, it's essential to be top of mind when potential clients search for your products or services online. In this interactive workshop\, you'll learn how to leverage Google's tools and strategies to stand out from the competition and bring more customers to your business.\n\n \n\nShire Lyon will guide you through this journey. With over ten years of experience in digital marketing and a passion for helping businesses grow\, Shire offers expert insights into content marketing and paid ad strategies tailored to your needs.\n\n\n\nRegister here.\n\n \n\nWhat you'll learn:\n\n\n	Optimize Your Google Business Profile: Ensure you appear in local searches with a profile that encourages bookings.\n	Keyword Power: Use the right words on your website to make it easier for clients to find you.\n	Small Budget\, Big Impact: Learn how even a small paid ad campaign can bring significant returns.\n	Digital Strategy: Understand what's next\, incorporating social media and email marketing.\n	Q&A and Hands-On Guidance: Ask your burning questions\, such as how and where to start building your ads.\n\n\n\n\nEvent Schedule:\n\n6:00 PM - 6:15 PM: Check-in (arrive by 5:45 PM)\n\n6:15 PM - 6:45 PM: Introductions & 1-Minute Pitches (We start on time!)\n\n6:45 PM - 7:30 PM: Featured Presentation by Shire Lyon\n\n7:30 PM - 7:45 PM: Q&A with Shire\, Special Announcements\n\n7:45 PM - 8:00 PM: Raffle & Networking \n\n\n\nSponsors: \n\nKori Burkholder\, Purpose Driven Career Coaching Services\n\nJennifer Berry\, SubherbanLivin\n\nErika Lange\, White Raven Reiki & Massage\n\nShire Lyon\, Shire Lyon Ads\n\n\n\nRegister here.
X-ALT-DESC;FMTTYPE=text/html:<div>Are you a business owner in the Farmington Valley looking to attract more clients and increase visibility for your services? Whether you&#39\;re a massage therapist\, nutritionist\, wellness coach\, or running a brick-and-mortar store\, it&rsquo\;s essential to be top of mind when potential clients search for your products or services online. In this interactive workshop\, you&rsquo\;ll learn how to leverage Google&rsquo\;s tools and strategies to stand out from the competition and bring more customers to your business.<br />\n&nbsp\;</div>\n\n<div>Shire Lyon will guide you through this journey. With over ten years of experience in digital marketing and a passion for helping businesses grow\, Shire offers expert insights into content marketing and paid ad strategies tailored to your needs.<br />\n<br />\n<a href="https://www.facebook.com/groups/valleyentreprenhers/permalink/1094065652061466">Register here.</a><br />\n&nbsp\;</div>\n\n<div><strong>What you&#39\;ll learn:</strong></div>\n\n<ul>\n	<li><strong>Optimize Your Google Business Profile:</strong> Ensure you appear in local searches with a profile that encourages bookings.</li>\n	<li><strong>Keyword Power: </strong>Use the right words on your website to make it easier for clients to find you.</li>\n	<li><strong>Small Budget\, Big Impact: </strong>Learn how even a small paid ad campaign can bring significant returns.</li>\n	<li><strong>Digital Strategy:</strong> Understand what&#39\;s next\, incorporating social media and email marketing.</li>\n	<li><strong>Q&amp\;A and Hands-On Guidance: </strong>Ask your burning questions\, such as how and where to start building your ads.</li>\n</ul>\n\n<div><br />\n<strong>Event Schedule:</strong></div>\n\n<div>6:00 PM - 6:15 PM: Check-in (arrive by 5:45 PM)<br />\n6:15 PM - 6:45 PM: Introductions &amp\; 1-Minute Pitches (We start on time!)<br />\n6:45 PM - 7:30 PM: Featured Presentation by Shire Lyon<br />\n7:30 PM - 7:45 PM: Q&amp\;A with Shire\, Special Announcements<br />\n7:45 PM - 8:00 PM: Raffle &amp\; Networking&nbsp\;<br />\n<br />\n<strong>Sponsors: </strong><br />\nKori Burkholder\, Purpose Driven Career Coaching Services<br />\nJennifer Berry\, SubherbanLivin<br />\nErika Lange\, White Raven Reiki &amp\; Massage<br />\nShire Lyon\, Shire Lyon Ads<br />\n<br />\n<a href="https://www.facebook.com/groups/valleyentreprenhers/permalink/1094065652061466">Register here.</a></div>\n
LOCATION:The Old Well Tavern 20 Tariffville Rd\, Simsbury\, CT 06070
UID:e.3366.2934
SEQUENCE:3
DTSTAMP:20260527T010242Z
URL:https://www.simsburycoc.com/events/details/turn-searches-into-sales-google-strategies-for-women-entrepreneurs-with-local-businesses-2934
END:VEVENT

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